Dinosao Food Service

Strategey

Industries:

Food & Beverage

Objective

Research to find target audiences for Dinosao Food Service between B2B and B2C groups, along with online communication strategies.

Overall

Dinosao Food Service’s business is about sourcing fruits and vegetables to restaurants. Later, the brand wants to expand to the B2C group. as well as expanding the customer base of restaurants that focus on using raw vegetables and fruits, such as vegan or plant-based restaurants.

Dinosao_Cover

Process

SUFFIX uses social listening tools to explore Dinosao Food Service’s target by using keywords about searching for fresh vegetables and fruits from both B2B and B2C target group, and exploring the conversation about ordering vegetables and fruits through online channels. And we also explore the market demand, In order to make sure which target group that Dinosao Food Service should mainly focus on.

Result

Dinosao_01

We created Dinosao Food Service’s branded website

Dinosao_02

We suggest Grab Mart for B2C

Team

  • Account Executive :
  • Content Creator :
  • Front-End Developer :
  • Director :
  • Thitaree On-ohun
  • Jarupong Jarana
  • Pasit Niyomthong
  • Jate Saitthiti