CUB House by Honda

Strategey

Execution

Industries:

Automotive

Objective

Create awareness of the three new limited editions of Honda Monkey & C125 model for “Motor Show 2019” event. And also leads the prospective customers to go to see the three new models and books at the event.

Overall

CUB House by Honda is the first Moto Lifestyle Cafe’ & Showroom. The client wants to promote the three new limited editions of Honda Monkey & C125 model for “Motor Show 2019” event and also want to explore the new target who has a unique lifestyle.

Process

We create a communication strategy in online channels, including design and create advertising media which has optimized for various platforms like Facebook News Feed, Instagram Story and seeding in the community of those who interesting in a motorbike. We create a landing page for registration to get exclusive gifts and the client also has the database to get in touch.

We also create product awareness through micro-influencer who has a unique lifestyle and the same interest as our target.

Result

The details of each model that going to promote at “Motor Show 2019”

The key visuals design on the landing page

Promotional design for the campaign

Team

  • Account Executive :
  • Designer :
  • Digital Media Planner :
  • Content Creator :
  • Director :
  • Papichaya Kantasuwan
  • Saran Sudthangtum
  • Chutikarn Prateeppleepol
  • Jarupong Jarana
  • Jate Saitthiti